Newsroom, November 20, 2025: Google launched Veo 3, its most advanced video generation model, capable of creating 4K clips with synchronised sound effects, dialogue, and ambient noise from text prompts alone.
The upgrade, available to Gemini Ultra subscribers at $249/month, produces eight-second videos with lifelike physics, character consistency, and director-style controls like camera angles and Dutch tilts.
Veo 3 also excels at style transfer, turning real footage into Ghibli animation or oil paintings while adhering to strict safety filters against deepfakes and harmful content.
The release intensifies rivalry with OpenAI's Sora and China's Shengshu-AI, as the video AI market eyes $200 billion by 2030. Google claims Veo 3 outperforms rivals in human scoring for prompt adherence and visual quality.
